Paid advertising is the fastest way to put your business in front of people who are searching for what you sell right now. MZ Technologies plans, builds and manages Google Ads, Facebook Ads, Instagram Ads, TikTok Ads and LinkedIn Ads campaigns for businesses across Ondo City, Lagos, Abuja and the rest of Nigeria, turning ad spend into real enquiries, bookings and sales rather than wasted clicks.
We don't just launch adverts and walk away. Every paid advert campaign we run is backed by keyword and audience research, conversion-tracking setup, compelling ad creative, and weekly optimisation, so your cost per lead keeps falling as the campaign matures.
Paid Adverts, also known as PPC (Pay-Per-Click) advertising, means placing your business in front of ready-to-buy customers on Google Search, Google Display, Facebook, Instagram, TikTok and other platforms, and only paying when someone actually clicks or engages. Unlike organic reach, which can take months to build, paid advertising puts your offer in front of a targeted Nigerian audience within hours of launching a campaign.
In practical terms, this means we research the exact words your customers type into Google, the interests and locations that match your ideal buyer, and we design ads and landing pages built to convert that attention into calls, WhatsApp messages, form submissions or sales — while tracking cost-per-lead so you always know your return on every naira spent.
We begin with a strategy session to understand your offer, ideal customer and budget. From there we build targeted campaigns, install conversion tracking so we can prove what is working, and report results in plain language, no confusing jargon, just numbers that show growth.
Precise targeting by location, interest, behaviour and demographics so your budget only reaches buyers.
Pixel and analytics setup so every naira spent can be traced to a lead, call or sale.
Scroll-stopping visuals and persuasive ad copy designed to get clicks that convert.
Ongoing bid, budget and audience adjustments based on real performance data.
We check (or build) the page your ads send traffic to, so clicks don't go to waste.
Simple monthly reports showing spend, clicks, leads and cost per result.
From click to customer, a funnel built to convert
We measure success the way you do: enquiries, bookings, sales and growth, not just a finished-looking product.
Discuss Your ProjectMonthly management fees for running and optimising your campaigns. Ad spend (the amount paid directly to Google/Meta) is budgeted separately based on your goals.
For businesses testing paid adverts for the first time.
Our most popular plan for consistent lead flow.
For businesses scaling aggressively across channels.
Every quote is confirmed in writing before work begins. Need something custom? Request a tailored quote →
Most small businesses in Nigeria start from ₦50,000 to ₦150,000 per month in ad spend, separate from our management fee. We help you set a realistic starting budget based on your industry and goals during a free consultation.
Paid adverts can start generating clicks and enquiries within days of launch, though we typically need 2 to 4 weeks of data to fully optimise a campaign for the lowest cost per lead.
We manage the full campaign inside your own ad account, so you retain full ownership and visibility of your data and spend at all times.
Yes. Many clients combine paid adverts with our website design or website care service so traffic lands on a fast, conversion-ready page.
